An other point of view
Fleeing from the sophistication and the typical photographic images, for the graphic image of the “Ciutat de Barcelona trophies of 2017” we propose to establish a game with the viewer doing zenithal views of all sports. This point of view can sometimes even have an abstract and fun point.
Of basic geometry, the characters are inspired by the classic icons of the Olympic Games of Munich 72 (by Otl Aicher) but dressed, equipped, in their playground and in color … very color!
A sota exemples del 44è Trofeu de Judo. Póster, flyers i detall de textures
Exemples de cartells
Exemples de banderoles